The DMA net.marketing fall conference & exhibition


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The e-world is exploding.

In this period of radical change, direct marketers need you. They need -- new tools and technology to help them compete in this volatile arena -- new online e-commerce applications to database programming and security solutions -- strategies that will help create customer loyalty online.

Statistics show that nowhere can you reach prospective customers more effectively than at their industry exhibitions.* Net.marketing FALL gives you access to this uniquely targeted and motivated market.

* Center for Exhibition Information study: nearly 10 out of 10 attendees rate exhibitions as the #1 most useful source of purchasing information.


Anyone with anything to sell is crowding onto the Internet:
  • Internet sales growth between 1999 to 2004 is projected at 50% EACH YEAR.
  • Forty-four percent of U.S. Adults intend to buy goods or services over the Web this year.
  • More than 3 times as many U.S. adults plan to purchase online in 2000 than last year.


This audience has buying authority

DMA 1999 net.marketing attendees were from the highest corporate level.




and the spending power

Annual $ sales volume of companies represented in 1999




For suppliers with new solutions...the opportunity is enormous.

Hundreds of high-ranking direct marketing professionals are coming to Boston with dedicated budgets and the mandate to get what they need to compete. Net.marketing FALL is a highly specialized, time-sensitive event, with exclusive exhibit hall hours and networking opportunities to draw customers to the show floor. You'll have the time and space to give them the one-on-one attention and hands-on demonstrations that pay off in sales.


here's who'll be there

The big players will be here from every corner of the marketing industry:
  • Catalogers
  • Financial and Insurance Direct Marketers
  • Business-to-Business Marketers
  • Packaged Goods Marketers
  • Marketing Consultants
  • Consumer Product Manufacturers
  • High-tech Marketers


and here's what they need

They're looking for solutions and they're looking for you. Here are the areas of specialization these prospects need to see:
  • Web design and development
  • Online interactive vendors
  • Online security
  • Software and programming
  • Internet service
  • Data mining
  • Content management
  • Web administration
  • Web consultation of all kinds


See a list of companies that attended net.marketing SPRING.




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